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Cinematic Reels & Short-Form Video
15–60 second high-definition videos, shot on iPhone and optimized for platform engagement and discovery.
Media Kit · 2026 · @marina.newyorkcity
NYC Content Creator | Influencer | Independent Press
“I film New York like I never got used to it.”
About Me
Marina Kapler is a NYC-based content creator, marketing professional, and visual storyteller with a background in media, psychology, and design. She holds an official NYC Mayor’s Office of Media & Entertainment press pass and covers the city’s biggest moments as they happen, from parades and openings to breaking skyline weather.
Specializing in cinematic iPhone videography, she consistently produces short-form content that travels: her top Reels have reached 10.8M, 9.9M, and 9.8M views, and her platforms together reach tens of millions of viewers every month.
My content doesn’t look like advertising. It looks like New York.
Short-form video where products and experiences are woven into authentic NYC narratives, never overt advertising.
High-end experiences, products, and destinations presented with an elevated, editorial aesthetic.
Cutting-edge technology demonstrated inside real-world, aspirational New York contexts.
Deep expertise in New York visuals, events, and cultural moments, with a local’s instinct for what the city will share.
What I Create
A suite of content creation services built for brand objectives, from product launches to destination marketing.
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15–60 second high-definition videos, shot on iPhone and optimized for platform engagement and discovery.
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High-quality imagery that captures the essence of your brand against the most recognizable backdrop in the world.
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10–30 second dynamic stories for immediate audience connection, plus live-feeling coverage of launches and events.
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Tailored content sets deployed natively across Instagram, Facebook, TikTok, YouTube, Threads, and Pinterest.
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New York-centric concepts for product launches, events, and seasonal promotions, from Christmas in the city to summer on the skyline.
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High-resolution content delivered ready for paid media campaigns, whitelisting, and organic brand channels.
Content Solutions
Access to experienced photographers and videographers on high-end Sony and Canon systems for commercial-grade production.
FAA-compliant drone operators for cinematic aerial footage and dynamic city perspectives.
Custom compositions by professional musicians, creating a signature audio identity for your campaign.
Extended capabilities are available as add-ons and integrate into custom production packages based on campaign scope.
Media Insights
Updated October 2026. Follower counts verified October 18, 2026; performance windows are the most recent 28–30 days per platform. Pinterest audience from her October 2026 analytics export.
Key Metrics · All Platforms Combined
Reels drive 99.3% of views, and the content is built for cold discovery: across Meta’s combined Instagram + Facebook insights, 94.5% of views come from non-followers. 1.9M interactions across 1.18M accounts engaged, a top recent Reel at 2.2M views, and 34,361 profile visits. The audience is most active in the morning, peaking between 6 and 9am. That is what a brand placement buys, reach well beyond the follower list.
Every Instagram Reel is re-cut natively for TikTok’s audience, and the last 28 days (Sep 20–Oct 17, 2026) delivered 3.55M video views, 469K likes, and 70.9K shares, peaking on October 11 with 947.7K views in a single day.
Meta Verified. Real-time NYC moments, announcements, and conversation with the community.
In the last 28 days (Sep 20–Oct 17, 2026) the Page drew 5.5M views and 347,463 engagement: 283,683 reactions, 18,083 shares, and 5,060 comments. The audience is 53.2% United States, with New York City alone at 45.5% of the city audience, and women are the majority. Driven by the same NYC-first short-form video.
A small channel, still growing: Shorts and long-form parade coverage, trending up with 24.2K views in the last 28 days (Sep 20–Oct 17, 2026), 2K more than usual.
A search-driven discovery channel: 358 followers · 200K monthly audience, and nearly three-quarters of that audience is 18–34 (18–24: 37.2%, 25–34: 36.9%, 35–44: 9.7%). Top countries: United States 13.4%, India 12.3%, Mexico 7.1%, Indonesia 6.8%, Russia 4.5%. Top metros: New York 12.0%, Los Angeles 5.4%. Travel is the audience’s #1 interest, so the NYC photography lives in trip planning, mood boards, and saved itineraries.
Two-thirds of the audience is 25–54: travelers planning trips, locals planning weekends, and buyers with disposable income.
A New York core with a worldwide travel audience: the exact mix for tourism, hospitality, and lifestyle brands.
Equipment
A mobile-first kit built for speed in the field and a signature cinematic grade, her own “Dark Glow” look.
iPhone 17 Pro Max (+ 16 Pro Max), filming in 4K 60 with HDR. Insta360 Ace Pro 2 and Insta360 X5 for action and 360° coverage.
Insta360 Flow 2 Pro gimbal for smooth tracking shots through crowds, parades, and city streets.
SmallRig full creator kit, Sandmarc telephoto lenses and filters, mobile lighting and storage for full-day shoots.
Edited in Meta Edits and CapCut, finished with her signature Dark Glow preset, the look her audience recognizes on sight.
Retro-styled iPhone imaging kit with a physical shutter button, vintage dials, and a 2.35x optical telephoto lens.
Scaling up: additional professional equipment and videographers, including licensed drone operators, are available on request for larger-scale productions. See Content Solutions above.
Partnerships & Clients
From Apple and the Empire State Building to hospitality, attractions, and the gear she shoots with every day.
…and more. Campaign references and case details available on request.
Content Examples
Five brand collaborations, for Edge NYC, PGYTECH, Pro Recco, Insta360, and Rockefeller Center, alongside her most-watched Reel: Manhattanhenge at 10.8M views, the reach a partnership plugs into. Tap any card to watch it on Instagram.
Reach Proof · Most-Watched Reel
Brand Collaboration · Edge NYC
Brand Collaboration · PGYTECH
Brand Collaboration · Pro Recco
Brand Collaboration · Insta360
Brand Collaboration · Rockefeller Center
Testimonials
“The Insta360 team absolutely loved your videos. You’ve created such amazing content throughout the campaign, and the team mentioned they’ll be considering you for future collaborations as well.”
“Thank you so much for joining us at the event. Our team really loved the video you posted; it perfectly captured the energy of the day.”
“Let me just say you are one of the best photographers that capture New York City. Your skills are always phenomenal.”
“Your videos are honestly stunning. I’ve been to New York for the very first time last year and completely fell in love with the city; seeing your pictures in my feed makes me feel as if I’m still there.”
“Thanks so much for your cooperation and for sharing the Reel! We really appreciate all your effort and support throughout the collaboration.”
“Thanks so much again, we really enjoyed working with you on this and we are so happy with how everything turned out!”
Partner With Me
Marina New York City is committed to delivering exceptional value and measurable results for brand partners. Campaigns operate with full transparency and adhere to all New York State and City guidelines regarding influencer marketing and pay transparency.
Investment: all campaigns are custom-built based on scope, creative direction, and usage. Expanded deliverables, team production, and paid media usage rights are quoted separately.
For inquiries and tailored proposals, please get in touch.
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Estimated total (starting at)
$2,000
Every campaign is different. These are starting estimates, all details are discussed individually.
The Instagram Reel rate is Marina’s confirmed base rate. Story, photo, and add-on figures are starting estimates.